About PBA
The Penfield Business Association is the first and longest running business-focused organization in the Town of Penfield!
2007 marked a milestone year for the PBA. We celebrated our 15th anniversary serving the Penfield business community and we worked diligently to bring new opportunities to
our members.
One of our major concentrations in 2007 was helping members promote their businesses. This included organizing and producing a special advertising insert in the Penfield Post, announcements in our newsletter, along with listing each of our members in the Penfield Post multiple times throughout this year.
We offered valuable monthly programs to members covering a variety of business topics. The article to the left describes many of these in more detail.
We improved our communication with the membership via e-mail, web site, general
meetings and newsletters. An exciting new PBA Business Directory was developed
and will reach over 15,000 households and businesses this month.
Going forward, we have even more exciting things to talk about.
1. We are going to assure that at least once per quarter a high quality “Business Wire” newsletter will be distributed. It will include articles of interest to businesses. We welcome membership participation by submitting articles of interest, which could include: new trends in your industry, announcing a new product or service, or promoting a new program.
2. We have developed a monthly e-newsletter that will provide our members with up-to-date information that is pertinent to the Penfield business community.
3. We have exciting plans to further enhance our PBA web site. You will hear more about this once we develop a more final plan.
4. We plan on targeting specific Penfield business areas or industries and provide networking events that offer opportunities to create more team spirit within the organization. It is important for all of us to get to know each other on a more in-depth level so that we can help build more business vitality in Penfield.
As always, if you have suggestions or just want to discuss an idea, please feel free to call Sam DeLucia, PBA President, at 734-4889.
|